MICROSOFT 365 BUSINESS LICENSING CAMPAIGN
The Microsoft 365 Business campaign was launched late last year, but lacked the market impact desired by Microsoft, both in terms of creating channel momentum amongst distributors and resellers or, as an end result of this, through end user sales and uptake of the product.
To that end, Microsoft have approached us to consolidate a channel and end user campaign, that needs to be in-market end of March.
The concept evolves around Microsoft giving away $60 to resellers for every Microsoft 365 Business license sold. That is a huge incentive in itself. We created and illustrated Mr Dollar Man for the campaign and the easy steps he needed to take to subscribe to this great offer. The campaign ran with Landing pages, eDMs, Social media posts and web banners for Microsoft corporate resellers, general resellers and distributors.